Operations • Systems • Founder
Strategic operator focused on scaling systems, improving operations, and building durable businesses across SaaS, retail, and service markets.
Core Competencies
Key Achievements
- Scaled AutomatedQA from $500K to over $45M in annual revenue across nine years. Built the global reseller program that generated 30% of that revenue.
- Bootstrapped FrugalDev to $400K gross revenue in year one through software resale contracts with Microsoft and other major technology brands.
- Led the rollout of LogicKit at Rebud, improving operational efficiency by 70% and scaling online ordering from zero to more than 90% of transactions before the physical storefront opened.
- Led global sales and marketing at DevExpress, growing revenue 25% year-over-year while cutting spend by 50%.
- Rebuilt One Stop Tint Shop's digital infrastructure and market positioning, giving a proven regional service operation the platform to compete for commercial contracts.
Professional Experience
Brought in to modernize a legacy business and drive high-intent demand. Operating as a strategic partner focused on brand and systems, not a passive advisor.
- Led full digital overhaul, rebuilding the website, brand identity, and local SEO foundation.
- Improved customer acquisition through review management and local search optimization.
- Consulted on pricing, vendor relationships, and operational process improvements.
- Positioned the business for regional expansion in a competitive service market.
Led growth, partnerships, and platform development for a cannabis tech company that operated both SaaS and retail operations. Built partnerships with more than 30 brands including RNBW while co-developing and launching LogicKit.
- Built partnerships with 30+ brands, expanding menu offerings and customer retention
- Co-led the development and rollout of LogicKit, improving operational efficiency by 70%
- Planned and executed community events, increasing brand engagement by 48%
- Scaled online ordering from 0 to over 90% of transactions prior to storefront launch
- Managed event planning, tradeshows, and brand activations for key partners
Revitalized a failing high-risk store, achieving second-highest district sales with 65% revenue growth through operational turnaround and team leadership.
- Achieved 65% revenue growth and improved inventory management
- Led and mentored the sales team, improving morale and retention
- Coordinated regional events and major product launches
Bootstrapped and launched a software resale business, achieving $400K gross revenue in year one through secured contracts with major brands including Microsoft.
Led global sales and marketing operations for a developer tools company, boosting revenue 25% year-over-year while reducing spend by 50%.
Scaled company revenue from $500K to over $45M through strategic planning and operational execution. Built a global reseller program generating 30% of annual revenue.
Education
- Applied financial and managerial accounting for planning and control
- Business operations and strategic decision-making
- Core management principles: planning, organization, and leadership
Community Involvement
Instead of spending the Gold Sponsorship budget on standard tradeshow marketing, I redirected those funds to Habitat for Humanity’s post-Katrina rebuilding effort. The decision spread through the conference organically and generated more genuine attention than any booth activation would have produced.